If you operate a micro, small, or medium-sized enterprise in the Pays de la Loire region and are looking to expand internationally, the Performance Export scheme can provide financial support to help you structure your export strategy, deploy operations, and adapt your communications. This initiative specifically targets sectors like automotive, aeronautics, and health, among others. Note that applications must be submitted through the regional authority, and the scheme is designed to complement existing supports without overlap.
Objectives
The Performance Export scheme funds important steps in the internationalization of businesses, focusing on developing an export strategy, operational deployment, and communication adaptation. This financial support is aimed at ensuring that enterprises are well-prepared to enter new markets, enhancing their competitiveness on an international scale.
Beneficiaries
The scheme is available to micro, small, and medium-sized enterprises (SMEs) in the Pays de la Loire region. Eligibility criteria include:
- Established as a company or EIRL (Limited Liability Individual Enterprise)
- Must have operated for at least three fiscal years
- Positive equity on the latest tax return
- Minimum of 5 employees
- Must have resources dedicated to export activities
Excluded: Enterprises not meeting these criteria or those in sectors not listed.
Eligible operations
Eligible expenses must be necessary for launching new products or entering new markets. These include:
- Consulting fees for export strategy and international marketing
- Market studies and legal support
- Costs associated with trade shows and missions abroad
- Digital communication services for international outreach
Ineligible expenses include travel costs, trade show registration fees, and advertising costs.
Eligibility conditions
Key conditions for receiving support include:
- Submission of a detailed action plan
- Justification of budgetary and structural resources for export activities
- Compliance with tax and social obligations
- No overlap with other regional grants for the same actions
Grant amount
The scheme provides regional aid covering 40% of eligible expenses, with a maximum of €17,500 over a 12-month period. Each application must represent at least €3,750 in eligible expenses, leading to a minimum grant of €1,500. The total aid received in a 12-month period is capped at €7,000.
Can I combine Performance Export with other regional grants?
No, actions supported under this scheme cannot be eligible for other regional grants. Ensure that your application does not overlap with previously funded activities.
How long does it take to receive funding after applying?
Funding is provided in a single installment upon completion of the actions outlined in your application, contingent on presenting the necessary invoices.
Is my business eligible if it has only 4 employees?
No, your business must have a minimum of 5 employees to qualify for the Performance Export scheme.
What types of expenses are not covered by this scheme?
Ineligible expenses include travel costs, trade show registration fees, and advertising costs. Only specific consulting and operational expenses are supported.
When was the Performance Export scheme last updated?
The scheme was last published on 27 February 2025, and details may vary. Check with Région des Pays de la Loire for the most current information.